About PR Tip of the Month
"PR Tip of the Month" is designed to help small businesses, nonprofits, government agencies, and other community organizations in Northern California glean ideas for getting publicity and improving their public relations.
Published via e-mail on the first Monday of each month, each free issue focuses on one specific how-to topic or example. "PR Tip of the Month" is concise and quick to read.
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Previous Issues
- March 2008: Being Seen and Heard: Tips for TV Interviews
- February 2008: Be a Great Guest: Tips for Talk Radio Interviews
- January 2008: When Bad News Happens: Handling the Media During a Crisis
- December 2007: "No Comment, a No No
- November 2007: The Media Interview, Part Two: Answering Questions
- October 2007: The Media Interview, Part One: Follow the Boy Scouts' Motto
- September 2007: Do Newspaper Layoffs Impact Public Relations?
- August 2007: Stop Before You Hit the Send Button
- July 2007: Leave Them With a Memorable Message Part Two - Dos and Don'ts
- May 2007: Leave Them With a Memorable Message - Part One
- April 2007: Mail, Fax or E-Mail: Which Is Best For Sending a Press Release?
- March 2007: Don't Be Late: Some Media Need the Story Sooner Than Others
- February 2007: Provide Classes to Reach Prospects and Get Publicity
- January 2007: Find the Human Angle to Make a Story Meaningful
- December 2006: Spotting a Trend Can Get You Publicity
- November 2006: If It's New, Isn't It Newsworthy?
- October 2006: Creating Media Interest In a Routine Annual Event
- September 2006: When Waiting Is a Good Idea
- August 2006: The Summer News Hole
- July 2006: E-mailing News Releases
- June 2006: Hooking Your News To a Season
- May 2006: Public Affairs Events: Be Prepared
- April 2006: The Most Important Sentence In a News Release: Part 2
- March 2006: The Most Important Sentence In a News Release
- February 2006: EASY PUBLICITY: The Letter To the Editor
- January 2006: New Year: Great Time to Create a PR Calendar
- December 2005: Holiday Season Provides Publicity Opportunities
- November 2005: How to Write a Communications or PR Plan
- October 2005: What to Do When a Major Story Dominates the News
- August 2005: Do You Need a Communications Plan?
- July 2005: Manage the Message With a Media Protocol